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Google Reader gets more social! Following, liking and people searching..
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By pete -

We at FTPlanet have some preferred means of getting the info we need. RSS is clearly a big one, and how to manage those RSS feeds? We use Google Reader. Like many Google products, this one is FANTASTIC – and always improving. Today, even more features have been released to turn this into a beast of a social networking tool. You can now “like” items, and sharing is how busted wide open to anyone. Wonder if Facebook is starting to sweat? Check out the updates from Google Reader’s blog..

When we first started improving our sharing features, our goal was to make sharing as simple and flexible as the rest of Reader. Today, we’re pleased to announce that we’ve made four improvements to give you more sharing control and help you easily find other people’s publicly shared items within Reader.

Find and follow other people

Instead of sharing your items with others and hoping they reciprocate, you can now find people with public shared items and subscribe to their shared items with one click. Use our new people search feature (powered by Google profiles) to look for people who have public shared items. You can browse by name, location, or topic, and start following new people — all from inside Reader… continued at Official Google Reader Blog: Following, liking and people searching.